 Posted by Purnima Kochikar, Director, Apps and Games Business Development, Google Play 
This year's Google Play Awards will take place on Monday, May 7th, kicking off the week of Google I/O. Celebrating our third year, we're excited to highlight nine categories; some you may recognize from previous years, along with new additions highlighting growth areas and trends we're focused on, such as building for emerging markets. Each year, the Google Play Awards recognize top apps and games on Google Play. They represent some of the best experiences available on Android, with an emphasis on overall quality, strong design, technical performance, and innovation. The nominees were selected by various teams across Google, and all meet criteria thresholds covering high star rating, Android vitals, and have had a launch or major update since April 2017. Congratulations to this year's nominees below and don't forget to check them out on the Google Play store at g.co/play/gpa2018. 
Standout Well-Being App Apps empowering people to live the best version of their lives, while demonstrating responsible design and engagement strategies 
Best Accessibility Experience Apps or games enabling device interaction in an innovative way that serves people with disabilities or special needs 
Best Social Impact Apps or games that create a positive impact in communities around the world (focused on health, education, crisis response, refugees, financial health & fundraising functions) 
Standout Indie Games from indie developers that focus on artistic design, gameplay mechanics, and overall polish 
Best Community Building Game Games built to connect gamers, encouraging social interaction and community building 
Best AR or VR Experience Apps or games offering highly engaging and immersive experiences with optimal use of ARCore or Daydream UI 
Standout Build for Billions Experience Apps or games with optimized performance, localization, and culturalization for emerging markets 
Standout Startup Apps from new developers that offer a unique experience while achieving strong organic install growth. 
Best Breakthrough Hit New apps or games with excellent overall design, user experience, engagement and retention, and strong organic install growth Come back on Monday, May 7th when we announce the winners, and until then, make sure to try out some of these great apps and games on Google Play at g.co/play/gpa2018. How useful did you find this blogpost?
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